My audience is predominantly UK-based, and they’re as passionate about BBQ as a pitmaster is about their secret sauce. Over the past month, I’ve had a steady flow of BBQ enthusiasts flocking to my site, with a sizzling peak of 595 visits in a single day. That’s a whole lot of potential eyes on your ad.
I’ve got a variety of ad spaces up for grabs, each with its own unique charm:
Homepage Banner: This is the first thing visitors see when they land on my site. I only allow two ads at a time here, so it’s all eyes on you.
Ninja Woodfire Banner: Nestled within my recipe area dedicated to the Ninja Woodfire outdoor grill, this banner is on every page within this area.
Site-wide Side Banner: This banner is always there when you’re browsing articles or recipes. On mobile, it’s at the bottom of every page. I allow a maximum of 3 ads here.
AI Advert Banner: This banner is displayed within my new GPT-powered BBQ chatbot, which had 800 visits in the first 24 hours of launch. I allow a maximum of two ads here.
BBQ Recipe Banner: This banner is on my BBQ recipe pages. It’s half the price of the other banners, making it a tasty option for advertisers on a budget.
Now, let’s talk pricing models. I’ve got three options to suit your budget and strategy:
- Cost Per Click (CPC): You pay for the number of clicks your ad receives.
- Cost Per Mille (CPM): You pay for every 1,000 views your ad gets.
- Cost Per Day (CPD): You pay for each day your ad is displayed.