Top 100 UK BBQ Instagram Accounts You Need to Follow (2025 Edition)

The Most Controversial BBQ List is Back!

I wasn’t even planning to make this list for the new website. But then I asked the people . . . and the people spoke.

I threw up a quick Instagram story asking if I should bring back the Top 100 UK BBQ Accounts list, and the response? 90% said HELL YES! Not only that, but my DMs blew up with people saying they’d love to see it again—especially because the UK BBQ scene on Instagram has changed massively over the past year.

Some of the BIG accounts have disappeared, some have slowed down (hey, life happens), but that’s opened the door for a new wave of BBQ legends. So, here it is—my personal list of the top 100 UK BBQ accounts I think everyone should follow.

Is This List Controversial? Probably. Do I Care? Not One Bit.

Look, I already know some people will have a meltdown over this list. That’s fine. It’s my list, my opinion, and that’s that.

Don’t agree? Leave a comment. Maybe there’s someone amazing I haven’t discovered yet. But if you think I’m just gonna change it because someone’s throwing a tantrum in my inbox? Not a chance.

This is how I see the UK BBQ scene right now, in March 2025. Could I update it in a few months? Maybe. But for now, this is the definitive list.

So, grab a beer, fire up the grill, and let’s get into it.

Most Entertaining

These BBQ legends bring the laughs, the energy, and the kind of content that keeps you coming back for more.

Educational

Want to level up your BBQ skills? These accounts are packed with tips, techniques, and straight-up wisdom.

Best Content Creators (Photo & Video)

BBQ never looked so good—these accounts create mouthwatering, next-level content that stops the scroll.

OG’s of UK BBQ

The pioneers, the long-time legends, the ones who paved the way for the UK BBQ scene.

Legends in the Making

They may not be OGs yet, but give it time—these are the future BBQ icons.

Best Company/Brand Accounts

From BBQ gear to epic sauces, these brands bring the fire.

UK BBQ Community Support & Growth

These accounts help grow and connect the UK BBQ scene.

All Around BBQ Legends

Passionate BBQ lovers sharing their journey and supporting others.

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Booked it the night before. Turned out to be one of the best little trips we’ve had.

@pinecones_cc is just over an hour from home, so with the @tentbox already on the car, we just went.

The Sandringham Royal Estate is only about a 30-minute walk from the site and the play park is HUGE. Because we walked over, no parking charge either. A few hours out for free and the kids loved it . . . can’t argue with that 😂

Then back to site for fish and chips, a few drinks in the bar, frisbee, board games and movies in the TentBox.

This is exactly why I keep it on the car.

Last-minute adventures are what it’s all about. ❤️
This is the kind of content I create for brands . . .

Product demonstrations, recipe content, photography, UGC and short-form video designed for websites, social media and advertising.

This reel includes work from previous projects and collaborations with Ninja, iGulu, Hohem, Great Balls of Flour, The Village Butchers and Bradley Smokers.

Smoke & Sear now has more than 45,000 followers across social media, while the website has attracted around 100,000 users so far in 2026.

I’ve currently got capacity for a few more paid content projects . . . particularly with food, BBQ, outdoor and lifestyle brands.

Need content for your product? Drop me a message or visit:

https://digitalember.co.uk/content-digital-marketing/

#ContentCreator #UGCCreator #FoodContent #BBQContent #BrandContent
AD | Pizza dough has been my nemesis for YEARS . . . so I basically stopped bothering. 🍕🔥

No matter what recipe I tried, I could never quite get it right.

Well . . . turns out I don’t have that problem anymore. 😅

@greatballs.of.flour sent me their Essential Box and, apart from your toppings of choice, it contains everything you need to make 12 pizzas for just over £40.

For context, a Domino’s round here is about £14 a pizza. We enjoy it at the time . . . then about an hour later we’re all sat there questioning our life choices. 😂

So instead, I dragged the three kids outside and we made our own.

Were they perfectly round? Absolutely not.

Was there flour everywhere? Obviously.

Did we have a laugh, get the kids involved in cooking and make some genuinely epic pizzas? 100%.

And that was the bit I loved most.

The dough was an absolute joy to work with — genuinely easy enough for the kids to stretch and shape themselves — and everyone got to make exactly what they wanted.

We spread it over a couple of days, made a load of different pizzas and obviously finished things properly with a chocolate and marshmallow pizza. 🤤

For just over £40 for 12 pizzas, this was a seriously good way to turn dinner into something we actually did together.

And finally . . . pizza dough and I might have made peace. 😂🍕

The Essential Box was kindly sent to me by Great Balls of Flour for me to try and create some content with. All thoughts are my own.
If my 3-year-old daughter could get outside and cook . . . what’s stopping you? 🔥

This popped up in my memories today from 2021, and it proper got me.

My kids are my world. Being a single, full-time dad to three is stressful, chaotic and rarely goes to plan . . . but I wouldn’t have it any other way.

I’ve always dragged them into this outdoor cooking journey with me, and looking back at videos like this reminds me why.

The cooks get forgotten.

The recipes change.

The kit changes.

But the memories? They stick.

This one also takes me right back to the early days of Smoke & Sear, when @bradleysmoker were the first brand to ever reach out and back what I was doing.

I’ve never forgotten that.

And funny enough, I still use my Bradley all the time today — especially for hot holding. Absolute workhorse.

Five years on, the Moink Balls are long gone.

But this little moment?

That’s priceless. ❤️🔥
One week since MEATUP . . . and honestly, we’re already missing it. 🔥

Seeing so many people walking around the festival wearing FOURGE hoodies was a proper moment for us. Four mates started this — and suddenly, there was a whole crew carrying the flame with us.

There are now only a limited number of places remaining among the first 50 FOURGE Founders.

The £150 Founders Box includes:

🔥 The Founders Fourged in Fire Hoodie
🔥 Your choice of FOURGE T-shirt or trucker cap
🔥 All five Pass the Flame rubs
🔥 Two future FOURGE releases before public launch
🔥 A numbered Founders Wallet Card with 10% off food at FOURGE-run events
🔥 Your permanent place on the FOURGE Founders Wall

Use code MEATUP at checkout to save 20% — bringing the Founders Box down from £150 to £120.

When the first 50 places are secured, it closes. No second drop. No reopening the gate.

Secure your place:
https://www.fourge.uk/product/founders-box/

Meet the Founders already carrying the flame:
https://www.fourge.uk/story/founders/

UNITED BY FLAME. 🔥

#FOURGE #UnitedByFlame #MEATUPFestival #UKBBQ #LiveFire BBQCommunity
MEATUP 2026 . . . what a weekend. 🔥

Our first ever festival as FOURGE.

In just two days we served 617 customers . . . a number that genuinely blows our minds.

As someone who’s usually hiding behind a screen or an iPhone, I wasn’t prepared for just how tough festival life is. Massive respect to everyone who does this every weekend—I was a broken man by the end of day one! 😂

The best part? Meeting so many of you, seeing people wearing FOURGE merch, hearing incredible feedback, and watching a brand that’s only a year old become part of something so special.

To everyone who queued, supported us, shared a laugh or simply stopped by to say hello . . . thank you. ❤️

If this was @meatupfestival first year, we genuinely can’t wait to see what the future holds.

617 transactions.
One unforgettable weekend.
We’ll be back. 🔥

#FOURGE #MEATUP #BBQ #LiveFire #FoodFestival
🔥 WE NEED YOUR FOURGE PHOTOS & VIDEOS! 🔥

If you captured our food, us cooking, or any of the absolute legends walking around MEATUP in our merch — and you’re happy for us to share it — please upload it here:

https://www.fourge.uk/share/

THANK YOU to everyone for the love you showed us this weekend. Our first-ever festival as FOURGE was absolutely non-stop!

I’m physically and mentally ruined… but I’d do it all again. Maybe not next weekend though 😂

Seriously, your support genuinely means the world to us.

Lee, Liam, Andy & Ben 🧡🔥